Luxity – Marketing | Design

Industry: Pre-owned Luxury Items

Marketing & Design Services Offered: Social Media Management, PPC, Content Creation, Ads Management, Shoot Management, Events Management, E-commerce Website Development

Problem: Luxity provides access to pre-owned and authentic luxury to fashion loving individuals around the world. The brand has an online store with two brick and mortar stores located in Johannesburg and Cape Town.

Luxity needed a fully functional e-commerce website that allowed for daily updating of items, and worldwide shipping.

The brand needed a trusted agency to oversee all their marketing functions, ranging from social media, ads management, content creation and more.


The B Online Team designed and developed the Luxity website, customising the website in a way to allow for daily updates from various users. The website is fully SEO optimised and built responsively to work on both desktop and mobile.

Furthermore, B Online curates all social media content for the brand, runs targeted ads via Ads Manager and provides strategised monthly calendars and reports. All community management is conducted by the B Online team that ensures that no comments or messages to the brand are left unanswered.

A strong emphasis is placed on growing SEO organically and Luxity’s blog receives thousands of visits monthly.

B Online taps into the power of email marketing and sends out a weekly newsletter that keeps subscribers up to date with new products, promotions, blog posts and more.